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Loss of Focus

It was real, it was fun, but it wasn't real fun.

Have you ever participated in a focus group? How about one that takes place in your own home, involves your entire family and lasts for seven hours? No? Just me?   

Last week, I got a hot tip that families were being recruited to participate in an in-home study re: a certain beverage that is orange and usually consumed at breakfast time.

First came an hour-long phone interview in which I talked about PRODUCT NAME more than I ever thought possible:

Sample question: "If there was a nuclear fall-out and PRODUCT NAME was suddenly not available, what would you do?"

Sample answer: "Um..."

A few days later, we got the word that we made the cut and a small documentary team would be arriving on our doorstep Monday morning at 7 a.m.

I told Mr. R the good news and, being us, the next two breakfasts preceding the shoot day went something like this:

Mr R: "This breakfast is great. But you know what I could really use? Some PRODUCT NAME." 

Me: "I've got some right here, darling. I think I'll have some, too. I've always loved PRODUCT NAME."

The night before they were to arrive I gave Alice the lowdown:

"Tomorrow morning a camera crew is coming. They want to see how we make breakfast. Like on a cooking show?"

"Oh my gosh. This is going to be so embarrassing."

We were instructed thusly: awake as you normally would and wait until the crew arrives to do anything.

The interviewer came in, took one look at us starving in our PJs and pronounced: "Wow, no one has ever taken us so seriously before!"

We were off to a great start. We were real, man.

We started making breakfast. Just a typical Monday breakfast with Mr. R at the griddle flipping oatmeal pancakes made from scratch. My kitchen had never been cleaner and the kids were stunned into silence by all the equipment. For the first few minutes, I found myself floating around with nothing to do, trying to look busy. You know, per usual. 

Suddenly, the money shot was approaching—I could feel it. At some point I would have to casually ask if the family would like to partake of the beverage of the hour. Be cool, I chided myself as I swung open the fridge door.

"So...does anyone want some...juice?"

"I'll have some," Mr. R, forever my loyal scene partner, replied.

"Me too!" Alice hammed. "I want PRODUCT NAME!"

Geez. Tone it down, Dakota Fanning. 

"I love PRODUCT NAME the best! Without pulp! That's how I like it!"

Okay, we get it. I'll get you an agent, stat.

Hazel folded immediately: "No, I want milk."

We sat down together at the dinner table and Alice suggested we say Grace. Sure, made complete sense. We took awkward bites of pancake while the camera inserted itself over each of our shoulders. When it got to me, I delivered a hilarious impromptu anecdote. When it got to Mr. R, he took a perfect, casual sip. When it got to Hazey, she giggled. When it got to Alice, she picked her nose and then ate it.

It was at this exact moment that Mr. R suddenly had to go to work immediately.

Next they wanted to interview me. I told them I'd put the kids in front of the tv for their morning shows and the timing would work out perfectly.

The camera man approached me gingerly and whispered, "I'm going to suggest you put on a different shirt."

Wow.

"And you definitely have time to take a shower while they set up the lights!" the interviewer added.

Got it. Okay, no big deal. It just means that in order to seem real, I need to raise my actual level of real to a level of realness that is acceptable for reality. My baseline of real is basically at street urchin level compared to the normal, large sampling of moms that these researchers and cameramen see.

Cool.

Once presentable, I took my position on a barstool beside a set of demitasse espresso cups they had found that I hadn't used or remembered since I had won them at Mom's Bingo last February. They threaded a mic through my shirt and as the first question was finally asked, the kids' show ended as if on cue.

For the next hour, we repeated this pattern: Interviewer asks probing grocery question, kids photo bomb and mock our voices, mom grits teeth and begs kids to consume more television, computer games and cheese puffs.

I'm thinking of asking for a copy of the footage to use as my entry for Mother of the Year.

Next up they wanted to see me take Alice to school. Only problem? It was spring break. So we had to fake it.  

Try explaining this to . In front of five strangers recording your every word.

"Just pretend like you're going to school."

"What? This makes no sense."

The final stop was the grocery store. I was given simple instructions. Shop as I normally would but make sure to pick up the product of the day. A small hidden camera would follow our every move.

As we turned down the dairy aisle, the bright bottles caught Alice's eye. She hitched a ride on the cart, half her body dangerously dangling off one side. I eased her just close enough to swipe a bottle. Her hair flying, her limbs precariously holding on for dear life, she tossed the bottle into the cart with a flourish and called out with an Oprah singsong, "PRO-DUCT NAAAAME!" Julie Taymor would have been proud. And fired.

The camera guy approached us: "Sorry, I missed that. Could you guys do that again?"

You can learn a lot about a person by how they react to being filmed as themselves. I had no problem "acting natural." No, my challenge was being observed in conjunction with cage-mates who don't give a damn what people think of them. And my lack of control over my children was starkly, maddeningly apparent when played out in front of a documentary film crew.

It's a tree falling in a forest kind of thing. If your kid acts out in your own home without anyone to see it, are you truly a bad parent?

As we departed the grocery store and got back into the car with the camera man in tow, I was beyond tense. I should have known Alice would hold the key to my release, per usual, for real.

"When are they going to leave?"

"Just pretend like we're not here," Cameraman instructed her, for the umpteenth time.

She looked straight into the camera.

"I'm sick of pretending."

Reader, I have never loved her more.

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Just a short thought to get the word out quickly about anything in your neighborhood.
Share something with your neighbors. Write a new post... What's up? Make an announcement, speak your mind, or sell something
W Obermeyer May 21, 2013 at 01:13 pm
It would be funny were it not so sad. I recall seeing and hearing quite a lot of mud being slungRead More recently, in an unseemly manner, but by whom I wonder?
McKey Rivers May 21, 2013 at 12:51 pm
Mike, please try to keep it together later and don't be acting out again. The last thing theRead More community needs is another schools related criminal harassment case.
Jay Borrel May 21, 2013 at 12:42 pm
WRONG!
McKey Rivers May 21, 2013 at 12:56 pm
OMG!!! Is someone referring to Stacy Agona's experience on the School Board as a basis in decidingRead More how to vote today? Oh wait, that's her husband. One of my favorite Stacy moments on the school board was when, after having been a trustee for a year, a reference was made during a public meeting to the "reserve fund" and she blurted out, "What's that?"
Jay Borrel May 21, 2013 at 12:42 pm
There is nothing respectful about Mr. Valenti. While telling us that everyone else uses ugly andRead More negative campaigning, he forces his message down our throats with his constant badgering and pushing. And, while I do disagree with Mr. Agona at least he is a voice less heard, however a home buyer will definitely think twice when seeing that our schools are not ranked at the top, but our spending is. A home buyer would definitely think twice when seeing that our board went against the levy and asked for more. A home buyer will think twice when seeing that our board underhandedly appointed a superintendent with out any notice to the community of a vacancy. These are trustees, but how can we trust them. With regards to understanding the budget or not, a home buyer only sees the surface and there will be NO TRUST in this community if we do the wrong thing.
Rod Agona May 21, 2013 at 12:20 pm
Empty Nesters and everyone else: I respectfully disagree with Mr. Borrel on his post. There areRead More many reasons behind why the budget proposal by the BOE and the administrators exceeds the tax cap guideline. I ask that you check my wife’s posting in the Patch for more insight but I will not repeat here. From personal experience, my perspective is that young parents looking to buy a home will research many things including the community support for the schools. It is fairly common to look into school board budget voting as an impartial indicator of the community's support. Imagine you are deciding between towns X and Y and then you hear that town X voted down the budget. You won’t research any further if this is important to you. You will move on to another place where there is more support. Please consider this into your decision when voting today. A vote for the budget approval will do a great service to the protection of our real estate values, not to mention preserve educational excellence in the eyes of the experts we are currently paying to make those recommendations. I believe most Briarcliff residents will agree with me as evidenced by the fact that there has not been a budget rejection by the public in decades. I would also like to personally congratulate the current Briarcliff BOE trustees for being the only school district in Westchester County to propose a lower budget than they did the prior year. Vote YES to the proposed Briarcliff budget. Vote JON SATRAN and SAL MAGLIETTA for BOE trustees.
Mike Valenti May 21, 2013 at 03:36 pm
It is Election Day in Briarcliff. There are TWO school board seats up for grabs and a budget to beRead More voted on. Please join me in voting for JON SATRAN and SAL MAGLIETTA to continue their terms as school board trustees. Please also join me in voting YES on the proposed school budget. Your vote for JON and SAL is a vote FOR continued TRANSPARENCY, RESPECT, COMMUNITY VOICE, COLLABORATION, PARTNERSHIP, CIVILITY, FISCAL PRUDENCE and MUCH MORE. Moreover, your vote for JON and SAL is a vote AGAINST the type of UGLY, NEGATIVE, MUDSLINGING campaigning you are witnessing (especially in these final, desperate hours) from the Linder/Wasserman camp. If we are ever to see this type of campaigning cease we must SPEAK LOUD AND CLEAR and SEND A MESSAGE that it does NOT appeal to us here in Briarcliff and we will NOT support the candidates forwarded or supported by those who conduct themselves in this unseemly manner. Please VOTE YES for JON and SAL. Please VOTE NO for SLEAZY SMALL-TOWN POLITICS. Respectfully, Mike Valenti
Jay Borrel May 21, 2013 at 01:04 pm
Wouldn't it be great if Mike Valenti moved out of Briarcliff?
Jay Borrel May 21, 2013 at 09:31 am
Hey Mike, the only thing worse than a tax hike and a secret appointment of a superintendent with outRead More looking at other candidates is your wasting our time with endless BS
Jay Borrel May 21, 2013 at 01:05 pm
Wouldn't it be great if Mike Valenti moved out of Briarcliff?
Gargamel May 21, 2013 at 07:26 am
Jay: more like Poooofff! Time to back to the North State Spa
Jay Borrel May 20, 2013 at 09:57 pm
Mr. Valenti your small mind is imploding
Jay Borrel May 21, 2013 at 08:25 pm
Wow Eric, how can I be hiding? I live here, you can look me up. I doesn't take much research orRead More rocket science. See you on the other side.
Kevin Zawacki (Editor) May 21, 2013 at 03:00 pm
Hi all -- lively discussion is fantastic and encouraged, but any personal and/or ad hominem attacksRead More will be deleted. Thanks for your cooperation.
Eric Nadler May 21, 2013 at 02:39 pm
As I write this I know that it is a mistake but I can't let it go. Mr. Rivers and Mr. Borrel pleaseRead More unmask yourselves. At least Ms. Agona and Mr Valenti (and myself) have the decency to make our views know publicly. By all means you have the right to voice your opinions but to do so under the guise of anonymity is what I would call cowardly. How can the voting public take your comments seriously if you don't have the gumption to stand behind them in public for the community to see. With that said - Mr Rivers, Mr Borrell take off your masks! Let's have a dialog face to face.
Jay Borrel May 21, 2013 at 01:06 pm
Wouldn't it be great if Mike Valenti moved out of Briarcliff?
W Obermeyer May 20, 2013 at 03:07 pm
I wonder why the voice of reason is suddenly so vocal? Reminds me of some earlier exchanges, if youRead More have read one you have read them all.
The Real Herman Sexton May 20, 2013 at 02:57 pm
oh wow, let's relive the attempted election of Mike Valenti several years ago. We went throughRead More this, proved I was a resident, etc. Anyway, does anyone know anyone in Briarcliff more annoying than Mike Valenti
Mike Valenti May 21, 2013 at 04:15 pm
It is Election Day in Briarcliff. There are TWO school board seats up for grabs and a budget to beRead More voted on. Please join me in voting for JON SATRAN and SAL MAGLIETTA to continue their terms as school board trustees. Please also join me in voting YES on the proposed school budget. Your vote for JON and SAL is a vote FOR continued TRANSPARENCY, RESPECT, COMMUNITY VOICE, COLLABORATION, PARTNERSHIP, CIVILITY, FISCAL PRUDENCE and MUCH MORE. Moreover, your vote for JON and SAL is a vote AGAINST the type of UGLY, NEGATIVE, MUDSLINGING campaigning you are witnessing (especially in these final, desperate hours) from the Linder/Wasserman camp. If we are ever to see this type of campaigning cease we must SPEAK LOUD AND CLEAR and SEND A MESSAGE that it does NOT appeal to us here in Briarcliff and we will NOT support the candidates forwarded or supported by those who conduct themselves in this unseemly manner. Please VOTE YES for JON and SAL. Please VOTE NO for SLEAZY SMALL-TOWN POLITICS. Respectfully, Mike Valenti
Gargamel May 21, 2013 at 07:36 am
the key to understanding a failed candidacy of Mike Valenti's is having to suffer through endlessRead More repetition of his failed logic. Really folks, the only one imploding here is Mike. For Sal and Jon: please tell us that you do not encourage him? I hope not because it has to hurt.
W Obermeyer May 20, 2013 at 03:13 pm
One can fool some of the people some of the time, but not all of the people all of the time. And byRead More repeating something ad nauseum it does not become true or a fact ...